Martine Alphonse is combining her 15 years of business and brand marketing experience to put together a 2-hour in-depth workshop at Morningside Library. Refreshments and networking mixer will follow the workshop. Workshop materials are included.
Defining or Refining Your Business Plan: Guests are invited to bring their 2016 business objectives with them. Martine will help you establish strategies and tactics to help you achieve your goals.
Defining Your Brand or Business Proposition: Martine will share tools and case studies to help you target your audience, define your competitive landscape and position your brand within your market.
Putting the Brand in Your Business Plan: Martine will show you how to craft a plan that brings both your branding and your business plan together.
What you’ll go home with:
1 page draft of business plan
3-4 page draft of your brand/business positioning
4-5 page template to summarize your plan