What you’ll learn in this guide:
- Why Instagram analytics matter and how to use them to your advantage
- How to set up a business profile on Instagram so you can start tracking your analytics
- Understanding your audience demographics to reach new target audiences
- How to analyze your Instagram posts, stories, and IGTV videos performance
- BONUS: A glossary of every Instagram metric you need to know, such as Engagement, Impressions, and Exit Rates
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